Kunis took the opportunity to engage with fans and thank bartenders for their contributions to keeping the tradition of quality spirits alive. Known for her warm, approachable persona, she mingled with attendees, taking photos and sharing her love for bourbon. Her participation highlighted Jim Beam’s commitment to honoring both heritage and contemporary appreciation for whiskey culture

The celebration of Repeal Day aligns with the brand’s broader efforts to foster meaningful connections with consumers. Kunis’s presence added star power to the event, reinforcing Jim Beam's identity as a company that values tradition, quality, and storytelling. The event served not just as a commemoration of history, but also as a testament to the cultural significance of spirits in fostering shared experiences.